Mark Cuban likes the idea of advertising on NBA uniforms:

Putting a logo(s) on our jerseys is the way for us to open the door to every major international company who may only do limited business in the US, to become a customer of the NBA and its teams.

Considering NASCAR and the PGA, it wouldn't be shocking to see ads on NBA jerseys. Heck, they've had ads on Little League jerseys for years. But inevitably, we'd be left looking at players trying to get a ball through a hoop wearing a Viagra ad. Is that what people really want?